Marketing Strategist

Stagetime

Salt Lake City, UT, USA Remote

Full time

Content Strategy

Jul 22

About the Role

With an equal emphasis on strategy and execution, our Marketing Strategist will work alongside our leadership team to determine the marketing and content strategy for Stagetime to drive overall business objectives. We're searching for someone to lead our marketing team who can dive deep on our community and product, test and validate marketing and content strategies to increase community engagement, and provide strategic oversight for social media and content contractors.

You’ll be responsible for:

  • Developing our communications strategy, including website and email marketing content strategy, and execution/resourcing strategy for additional communications needs (social media, content creation, etc.).
  • Brand strategy - you’re comfortable with customer outreach and long-form writing to engage deeply with our community and deliver highly relevant content, both educational and editorial, to communicate the value of Stagetime and to grow a personable, expert voice in the industry through the Stagetime brand
  • Spotting trends within the industry and learning what makes people and culture tick on Stagetime and the world at large; you will be comfortable looking at a set of data or reading research and developing it into a perspective to deliver highly relevant marketing messaging and perspective
  • Product marketing - You’re someone who can translate the value of the product to our users and identify relevant marketing opportunities. You’ll have the ability to work proactively with the team to seize core market opportunities and bring world-class products to market. You view the big picture and can piece different ideas and products together into a cohesive customer experience.
  • Strategy - you’ll work with the leadership teams on the following business and marketing objectives:
  • Product adoption, growth & awareness - you’ll partner with product and marketing teams to ensure to own and drive continued adoption and engagement of our product base.
  • GTM - You’ll create comprehensive GTM plans and you’ll own and drive the GTM objectives, strategy, market analysis, product launch, competitive intel, personas, and buyer’s journey.
  • Participate in departmental efforts to strengthen the marketing, business development, communications infrastructure, and collaboration to increase marketing efficiency and effectiveness.
  • Cross-functional champion - Connecting the dots between product, marketing and sales, you’ll have superb partner management skills and be a world-class communicator to ensure everyone knows what’s launching, when and how it impacts them.

Please email resume, cover letter, and LinkedIn URL to jennie@stagetime.com.

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Stagetime

The professional network for the arts

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