Content Marketing Manager

Float

Canada Remote

Full time

Content Creation

May 6

Float is looking for a sharp, creative and ambitious content marketer to build and scale our content marketing efforts. This is the first content role in a fast growing company, so if you are excited to build from the ground up, this is for you! This Content Marketing role reports into our Head of Marketing and works alongside marketing team members across growth, product and brand marketing functions.

What you’ll do

  • Support our Head of Marketing in developing Float’s content strategy and editorial direction - including the topics we cover, the formats we produce and the overall content calendar
  • Manage all content from draft right up until publication, including writing headlines for blog posts, meta descriptions for SEO, choosing the featured image, etc.
  • Work with internal and external subject matter experts to collaborate on new topic ideas and publish thought leadership content
  • Manage relationships with freelance writers as needed to scale our content program
  • Draft promotional copy for all new content for social media channels and collaborate with our growth marketing team to promote our content and grow our target audience
  • Measure the impact of our content initiatives including its influence on audience growth, customer acquisition and conversions.

Requirements

  • 3-4 years of content marketing experience
  • Exceptional writing skills - people love to read what you write, whether it’s a blog post, email or headline
  • Expert editing skills - you enjoy taking written work from draft to publication and can spot a typo a mile away
  • Strong project management, organizational and planning skills


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Float

Manage Business Spending. Effortlessly.

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