Backlinko started in 2012 and became a go-to resource for cutting-edge digital marketing strategies. This is thanks to the founder Brian Dean's innovative approaches.
Backlinko joined Semrush in 2022. We're shifting from Brian's singular voice to a collective of the industry's top marketing minds.
Backlinko attracts a diverse marketing audience with varying skill levels, hungry for actionable advice. We aim to make our readers feel connected and think,"I’m finally ready to get started."
We urge our audience tostop procrastinatingandtake action, making tangible progress on their businesswithin a week of reading our content.